E-Commerce Platform at SWPS University
A custom e-commerce platform built on Salesforce Experience and Education Clouds for SWPS University, enabling course sales, personalised recommendations, and new revenue streams.
Salesforce
for E-Commerce
Build customer experiences that translate into sales.
Stand out with a true customer-centric approach.
Diverse solutions include native integration for an end-to-end experience or integration with
any e-commerce engine and the vast majority of systems.
All marketing activities should be conducted with the customer, their needs and expectations in mind. That is why it is so important to obtain valuable data on customer behaviour and translate it into business decisions.
Consumers expect quick answers to their questions and the possibility of contact in their preferred channel. Satisfying these needs is a minimum, but it is not enough to build a competitive advantage.
Machine learning and artificial intelligence are tools available not only to large corporations. Data, referred to as the ‘new gold’, however, requires proper management. Only then do they full value.
Automating customer qualifications from your database would make running a campaign much easier? Salesforce tools allow you to apply many improvements.
Requirements for the speed and convenience of transactions are also becoming more and more visible in the area of B2B sales.
Thanks to them, you can share knowledge bases with partners and clients, and even specify in detail the materials they have access to depending on their interests, industry, and their qualifications.
A custom e-commerce platform built on Salesforce Experience and Education Clouds for SWPS University, enabling course sales, personalised recommendations, and new revenue streams.