The Salesforce Student Support Services provide a comprehensive view of each student’s journey, from enrollment to graduation and beyond. They enable institutions to gain a deeper understanding of each student’s needs, preferences, and progress. This, in turn, allows educators and administrators to make more informed decisions and deliver personalised support to help students achieve their full potential.
The Education Cloud customer service capabilities for higher education provide a wide range of tools and features to streamline administrative processes and enhance collaboration among students and staff, fostering a student success culture.
Automating routine tasks and providing real-time visibility into student performance can help higher education institutions save time, reduce costs, and improve overall efficiency.
Key features of Support Services for higher education
Salesforce offers a wide range of features designed to support educational institutions in their quest for better outcomes. Some of the key features include:
- 360-degree student view: This includes their academic history, engagement, and support needs. This holistic perspective enables educators and administrators to make more informed decisions and deliver success plans.
- Collaboration tools: A suite of collaboration tools that facilitate communication and teamwork among successful teams and students. These tools make it easy for users to share information, coordinate efforts, and collaborate on projects.
- Advising and case management: With Salesforce, institutions can streamline student support and proactively provide it to students who need it most. The platform enables advisors to track student progress, identify potential challenges, and collaborate with other stakeholders to develop personalised support plans.
- Personalised learning paths: Salesforce allows institutions to create customised learning paths for each student based on their individual needs, preferences, and goals. By tailoring the educational experience to each student’s unique needs, support staff can help students achieve better outcomes and reach their full potential.
- Streamlined administrative processes: A range of tools and features designed to automate routine tasks and improve overall efficiency. By streamlining administrative processes, institutions can save time, reduce costs, and focus on what matters most: helping students succeed.
Streamlining administrative processes with Salesforce Support Services
In addition to improving student engagement and outcomes, Salesforce capabilities can help institutions streamline administrative processes, saving time and reducing costs. Some of the ways Salesforce supports administrative efficiency include:
Automated workflows
Tools for automating routine workflows, such as student registration, scheduling, and grading. By reducing the need for manual data entry and other labour-intensive tasks, institutions can free up staff time and focus on more strategic initiatives.
Real-time data
It provides up-to-the-minute insights into student performance, engagement, and progress, helping institutions make informed decisions and take immediate action when needed. This can help prevent issues from escalating and ensure that students receive the support they need to succeed.
Integration with other tools
It can integrate with a wide range of different tools and platforms, including learning management systems, student information systems, and external data sources. This can help institutions consolidate their data and workflows in a single location, reducing duplication and improving overall efficiency.
Integrating other tools and platforms with Salesforce Support Services
One of the key benefits of Salesforce’s capabilities is its integration with other tools and platforms, enabling institutions to build a comprehensive, end-to-end solution for student success. Some of the ways Salesforce can integrate with other tools and platforms include:
- Learning management systems: It can integrate with learning management systems (LMS) to provide a seamless experience for students and educators. This integration can enable institutions to track student progress and engagement across multiple platforms, delivering a more holistic view of student success.
- Student information systems: It can integrate with student information systems (SIS), enabling institutions to consolidate their student data in a single location. This integration can help institutions save time and improve accuracy, reducing the risk of errors and inconsistencies.
- External data sources: It can integrate with external data sources, such as labour market data or demographic information. This integration can help institutions gain a deeper understanding of their student populations and tailor their programs to meet the needs of their local communities.
Centres for Student Affairs in UK Universities
Across the UK, universities are increasingly adopting integrated digital systems to manage their relationships with students, staff, and alumni. CRM platforms, such as Salesforce, are becoming a cornerstone of digital transformation in higher education, enabling institutions to foster stronger connections and manage the entire student lifecycle—from initial enquiry and enrollment through to graduation and alumni engagement. Implementing a platform like Salesforce Education Cloud supports the sector’s growing focus on personalised learning experiences and holistic student support that extends far beyond traditional administrative services. This shift aligns with national priorities around improving accessibility, inclusion, and student wellbeing across UK campuses.
